Global Toys and Games Industry

G.I. Joe Type
All-Vinyl Figure
Action Figure Accessories
Vehicles/Ride-Ons
Vehicle Toys
Age-Appropriateness of Vehicle Toys
12-18 Months
19 Months - 2 Years
2-3 Years
4-8 Years
9-12 Years
Ride-Ons
Types of Ride-Ons
Pedal Ride-Ons
Powered Ride-Ons
Non-Pedal Ride-Ons
Age-Appropriateness of Ride-on Toys
12-18 Months
19-23 Months
2-3 Years
4-5 Years
6-8 Years
9-12 Years
Soft/Plush Toys
Outer Covering of Soft and Plush Toys
Materials Used for Stuffing Soft and Plush Toys
Accessories
Types of Soft Toys
'The Teddy Bear'
Other Toys and Games
Crucial Factors in the Selection of Toys
Toy Safety
List of Standards and Regulations for Toy Safety in Select Regions

5. PRODUCT INNOVATIONS/INTRODUCTIONS
UNO Rolls Out UNO® ColorADD
ZURU Rolls Out Series 2 of Hamsters in a House
VTech Launches Range of Infant, Baby, Toddler and Preschool Toys
LeapFrog Launches New Collection of Infant and Preschool Learning Toys
Merge Debuts Merge Cube at Walmart
JAKKS Pacific Launches JAKKS Care Package™
Spin Master Unveils Pre-school Toy Line
Mattel and WWE Launch Girls' Fashion Dolls Line
Spin Master Rolls Out Hatchimals and PAW Patrol Toys in China
Playtime PR Introduces Two New Games - Woofy Woops and Spin to Sing
Moose Games to Launch Flipside
LeapFrog Unveils New Toys in Infant and Preschool Toy Collection
LeapFrog Introduces LeapPad Ultimate
VTech and LeapFrog Launch Pop-a-Balls™
Wannaple' and Buffalo Games Unveils New Line of Preschool Games and Puzzles
Jakks Pacific Rolls Out Cuppatinis™ Range of Dolls
Merge Rolls Out Holocube
Fisher-Price Unveils Think & Learn Smart Cycle
MGA Entertainment Introduces Num Noms™
LeapFrog Introduces LeapStart Interactive Learning System
LeapFrog Rolls Out Three New Toys
Barbie Honors Female Heroes with New Misty Copeland Doll
JAKKS Pacific Launches Warcraft-Inspired Toys
American Girl Debuts Premium Construction Toys for Girls
Hasbro Introduces My Little Pony-Inspired Toys
VTech Adds New Products to Baby Amaze™ Baby Doll Line
VTech Expands Infant and Preschool Product Range
Playmates and DreamWorks to Launch New Toy Line
Warner Bros Releases Three New Games and Puzzles
Alex Brands Unveils New products at Toy Fair 2016
Funnybone Toys Launches New Products
Barbie Expands Fashionistas® Line
LEGO Introduces LEGO Dimensions
MGA Rolls Out Project Mc²
MGA Relaunches Bratz® Fashion Doll Franchise
Funko Unveils Dorbz Vinyl Toys
Little Tikes Launches New Toys for Active Play
MGA Rolls Out Three New Lalaloopsy Products
Smart Toys and Games Launches New Brain-Building Games
MGA Entertainment Unveils New Fashion Doll Line
Little Tikes Introduces New Toys for 2015
MGA Entertainment Unveils Hispanic Inspired Doll Collection
Alex Brands® Unveils New Collections
Alex Brands® Introduces New World of ZOOB® Line
Ravensburger Unveils New Puzzle Collection for Adults
Simba Toys Unveils Safiras Collection
VTech Unveils New Learning Products for Children
VTech Adds New Collections to its Friends and Animals, Go! Go! Smart Wheels Lines
VTech Unveils Flipsies™ Collection for Girls
VTech Unveils Kidizoom
K'NEX Unveils K-FORCE
K'NEX Reveals New Collections
Hasbro Unveils New Playskool Line
Disney Unveils "LINE: Disney Tsum Tsum"
LeapFrog Unveils LeapTV
Sago Sago Introduces New Plush Toy Line Reflecting Sago Mini Characters
Sanrio Unveils New Lineup of Products
Mattel Launches New Toy Lineup
Nickelodeon Rolls Out Dual-Language Preschool Learning Toys Inspired by Dora the Explorer
Reeves Launches Partnership with Wow Toys® by Unveiling Two Brand New Lines
BioWare Rolls Out Dragon Age: Inquisition
Hasbro Introduces Toy Box Tools
K'NEX Introduces "LINCOLN LOGS® Play it Forward" Sweepstakes
K'NEX Introduces New Additions
K'NEX Launches New Additions of K'NEX® Building Sets Line
K'NEX Rolls Out First Line of Titanfall™ Building Sets
K'NEX Joins Hands with PopCap Games, Introduces First Line of Plants vs. Zombies™ Building Sets
K'NEX Rolls Out New Additions to Super Mario® Building Sets
K'NEX Unveils 25 New Products
Playmates Toys Unveils New Toy Line Based On the TMNT Movie

6. RECENT INDUSTRY ACTIVITY
JAKKS and Disney Sign Deal Toy Licensing for Incredibles 2
Acamar Extends Toy Licensing Deal with Fisher-Price
Bigjigs Takes Over Didicar Brand
Aristocrat Acquires Plarium
Spin Master Takes Over Aerobie
Spin Master Inks Partnership with Feld Entertainment
Hape Takes Over Marbel Toys
JAKKS Pacific and Chicco Sign Agreement
Funnybone and FoxMind Merge
SpinMaster Acquires Marbles
Privet Capital Takes Over Vivid Toy Group
VTech Merges with LeapFrog
Disney Buys MakieLab
VTech and LeapFrog Sign Strategic Partnership
Mattel Inks Partnership with Alibaba
Psyonix and Zag Toys Sign Exclusive Partnership Deal
Funko Buys Underground Toys
Mattel Inks Strategic Deals with Two Korean Toy Companies
PlayMonster Acquires Automoblox
American Girl Partners with Toys"R"Us
Spin Master Acquires Swimways
Starbreeze Takes Over ePawn
JAKKS Pacific Inks Distribution Agreement with Headstart Sign
SpinMaster Takes Over Toca Boca
VTech Acquires LeapFrog
MGA Entertainment Partners with Toysmith
McFarlane's Toys Teams Up with Respawn
Patch Products Acquires Roominate
Mattel Buys Fuhu
PBS Kids and Whole Foods Market Join Hands for PlanToys®
Disney Consumer Products and Disney Interactive Merge
Mc Farlane Toys Partners with HBO Global Licensing
Spin Master to Buy Cardinal Industries
Propel Equity Partners Acquires Juratoys
JAKKS Pacific Inks Agreement with LAFIG and Sony Pictures Consumer Products
Spiral Toys Partners with Jay@Play and On Demand Global for Interactive Toys
Ravensburger Acquires BRIO
LEGO Group Partners with Warner Bros to Launch Lego® Building Sets Inspired by Classic Animated Series Scooby-Doo™
Hasbro Calls on Transformers Fans for New Character Designs
JAKKS Pacific Signs Licensing Agreement with Sony Pictures Consumer Products and LAFIG for Smurf-Tastic Toys
JAKKS Pacific Obtains Licensing Rights for Warcraft
JAKKS Obtains Licensing Agreement for Halo from Microsoft Studios
Hasbro Plans to Buy DreamWorks Animation
Goliath Takes Over Pressman Toy
Rocap Acquires Spiral Toys
Starbreeze Takes Over Geminose
Mattel Acquires MEGA Brands
Asmodee Announces Merger Plans With Fantasy Flight
P.S. XO Joins Hands with Seedling
University Games Takes Over Briarpatch
Propel Equity Acquires Assets of Summit Products
Hasbro Inks Deal With Disney Hasbro
3D Systems Co-Ventures with Hasbro
Scientific Games Expands License Deals with Hasbro
JAKKS Secures Licensing Deal with Microsoft Studios
JAKKS Enters Into Joint Venture with Meisheng Culture
Disguise Secures Licensing Agreement with DreamWorks Animation
JAKKS Signs Agreement with SKECHERS
JAKKS Inks Licensing Agreement with Nickelodeon
Sanrio Joins Hands with Select Los Angeles Restaurants to Launch Hello Kitty's Hungry Hunt
Playmates Joins Hands with Nickelodeon to Expand Teenage Mutant Ninja Turtles Toy Line

7. FOCUS ON SELECT PLAYERS
Dream International Limited (Hong Kong)
Hasbro, Inc. (USA)
Integrity Toys, Inc. (USA)
JAKKS Pacific Inc. (USA)
Kids II, Inc. (USA)
K'NEX Limited Partnership Group (USA)
LEGO Group (Denmark)
Mattel, Inc. (USA)
Fisher-Price, Inc. (USA)
MEGA Brands, Inc. (Canada)
MGA Entertainment, Inc. (USA)
NAMCO BANDAI Holdings Inc. (Japan)
Playmates Toys, Inc. ( USA )

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