Ice Palaces Celebrating Disney's New Frozen Sing-Along Edition DVD Release Will Be Featured from November 6 - December 24BLOOMFIELD HILLS, Mich., Oct. 23, 2014 — (PRNewswire) — In celebration of Disney's Frozen Sing-Along Edition DVD releasing on November 18, a special Frozen experience is being offered exclusively within 10 Taubman malls across the U.S. from November 6-December 24.
The highest-grossing animated film of all time, Frozen will take center stage in unique, interactive Ice Palaces inside of each mall where guests can sing "Let it Go" just like Elsa, or one of many other songs from the Sing-Along Edition DVD release. In addition, they can see special scenes from the Academy Award® winning movie, create a Frozen handprint, take a photo with Olaf on his ice throne, measure yourself against the "Are you as tall as Sven and Olaf" feature and much more.
Rounding out this special holiday experience, each Ice Palace will have a Frozen gift shop*. Inside, guests can purchase the original Frozen DVD, Disney's Frozen Sing-Along DVD and other great Frozen merchandise, including dress up items and snuggly plush toys.
"We are committed to bringing our shoppers the very best interactive experiences," said Taubman Vice President of Sponsorship and Center Marketing Glenda Cole. "Every child who fell in love with Frozen will delight in playing in a magical snowfall in the Ice Palace while singing along to the beloved songs on the new Disney Frozen Sing-Along Edition DVD."
Participating centers will also offer the opportunity to visit with Santa Claus. Extending the Frozen experience, those who visit Santa will receive a complimentary Disney Frozen "Look and Find" book.
From Colorado to Connecticut and Miami to Michigan, the Taubman malls featuring the exclusive Frozen Ice Palaces will be:
- Cherry Creek Shopping Center (Denver, Colo.)
- Dolphin Mall (Miami, Fla.)
- Fair Oaks (Fairfax, VA.)
- Great Lakes Crossing Outlets (Auburn Hills, Mich.)
- International Plaza (Tampa, Fla.)
- The Mall at Short Hills (Short Hills, NJ)
- Sunvalley (Concord, Calif.)
- Twelve Oaks Mall (Novi, Mich.)
- University Town Center (Sarasota, Fla.)
- Westfarms (Hartford, Conn.)
*Gift shop not available at The Mall at Short Hills
Walt Disney Animation Studios, the studio behind "Tangled" and "Wreck-It Ralph," presents "Frozen," a stunning big-screen comedy adventure. Fearless optimist Anna (voice of Kristen Bell) sets off on an epic journey -- teaming up with rugged mountain man Kristoff (voice of Jonathan Groff) and his loyal reindeer Sven -- to find her sister Elsa (voice of Idina Menzel), whose icy powers have trapped the kingdom of Arendelle in eternal winter. Encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf (voice of Josh Gad), Anna and Kristoff battle the elements in a race to save the kingdom. The film is directed by Chris Buck ("Tarzan," "Surf's Up") and Jennifer Lee (screenwriter, "Wreck-It Ralph"), who also wrote the screenplay. It is produced by Peter Del Vecho ("Winnie the Pooh," "The Princess and the Frog"). Featuring original songs from Tony® winner Robert Lopez ("The Book of Mormon," "Avenue Q") and Kristen Anderson-Lopez ("In Transit," "Winnie the Pooh"), and an original score by Christophe Beck ("The Muppets," Oscar®-winning short "Paperman"), "Frozen" hit theaters in 3D on Nov. 27, 2013. For more information, check out Disney.com/Frozen, like us on Facebook: facebook.com/DisneyFrozen and follow us on Twitter: Twitter.com/DisneyAnimation.
Taubman Centers is an S&P MidCap 400 Real Estate Investment Trust engaged in the ownership, management and/or leasing of 21 regional, super-regional and outlet shopping centers in the U.S. and Asia. Taubman's U.S.-owned properties are the most productive in the publicly held U.S. regional mall industry. Taubman is currently developing five properties in the U.S. and Asia totaling 4.7 million square feet. Taubman, with over 60 years of experience in the shopping center industry, is headquartered in Bloomfield Hills, Mich., and Taubman Asia is headquartered in Hong Kong. www.taubman.com.
For ease of use, references in this press release to "Taubman Centers," "company," "Taubman" or an operating platform mean Taubman Centers, Inc. and/or one or more of a number of separate, affiliated entities. Business is actually conducted by an affiliated entity rather than Taubman Centers, Inc. itself or the named operating platform.
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SOURCE Taubman Centers, Inc.
|Taubman Centers, Inc.
Walt Disney Animation Studios
Maria Mainville, Taubman, Director, Strategic Communications, 248-258-7469