HomeSmart Integrates Zillow 3D Home App With Its Proprietary Technology Infrastructure

HomeSmart International has now integrated the Zillow® 3D Home™ app with its proprietary software, allowing agents to host 3D home tours on their HomeSmart agent websites and property pages.

SCOTTSDALE, Ariz., Mar. 5, 2018 — (PRNewswire) —

SCOTTSDALE, Ariz., Mar. 5, 2018 /PRNewswire-PRWeb/ --  HomeSmart International has now integrated the Zillow® 3D Home™ app with its proprietary software, allowing agents to host 3D home tours on its HomeSmart agent websites and property pages.

The free Zillow 3D Home app allows agents to use the camera on their iPhones to easily create a 3D walk through of a property listing. Consumers can then view a home's layout as if they were physically there.

After participating in the app's closed beta test, HomeSmart is now extending the value of the cost- and time-saving tool for its agents in the Phoenix market who want to use interactive home tours to market their listings. The integration will be made available across the entire HomeSmart network when 3D Home is rolled out nationwide by Zillow.

"One of our roles as a leading, tech-centric brokerage, is to be engaged with and on the forefront of innovations that serve our stakeholders," said Todd Sumney, Chief Industry Officer of HomeSmart International. "We're always looking for new systems and tools that better support the relationship between agent and consumer. Today, 3D tours are more frequently used and Zillow's app provides a very efficient way to create them."

Marketing is critical to the success of a real estate agent and HomeSmart provides, as a value-add to its agents, marketing tools and an individualized web presence for promoting their personal brand and listings.

"HomeSmart provides agent training and support to those who need help building their online presence," said Sumney. "Now agents can point prospective buyers and sellers to their personal website and property pages to view 3D tours. This gives agents credibility, which in turn helps grow their business."

By taking steps to integrate with 3D Home, any agent who creates a tour for their listings will see it automatically populate on their HomeSmart property listing pages on their SmartSite, making it simple and convenient for HomeSmart agents to feature these interactive tours to help sell the clients' homes.

Jeremy Wacksman, Chief Marketing Officer, Zillow Group said, "The input from HomeSmart's agents has been invaluable as we've developed this app and the team has been such a great partner to us. We've been incredibly encouraged by the early results of Zillow 3D Homes as listings with a 3D Home are getting double the traffic compared to homes without. Zillow 3D Home is a powerful way for agents to help their listings stand out, just as home shopping season is about to gear up."

About HomeSmart International:
Founded in 2000 by entrepreneur Matt Widdows, HomeSmart International quickly became the fastest growing real estate brokerage firm in Arizona. HomeSmart International is ranked in the top 10 real estate brokerages in the United States and the number one brokerage firm in the Phoenix market. From its international franchising headquarters based in Scottsdale, HomeSmart International offers franchisees efficiency and innovation coupled with the systems and technologies necessary to succeed in today's evolving real estate industry. Today, the brand has 127 offices in 17 states and nearly than 14,500 agents nationwide. For more information on HomeSmart International and its franchise opportunities, visit http://www.homesmart.com/. Follow HomeSmart International on Facebook at http://www.facebook.com/homesmartfranchise and on Twitter and Instagram @HomeSmartIntl.

 

SOURCE HomeSmart

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