World Renowned PIER59 STUDIOS Celebrates 20 Years Of Creativity In Photo Art And Beauty In New York With Preview Of New Video-Film & Book, The Great Beauty

Founder Prince Federico Pignatelli della Leonessa Celebrated Two Decades of Achievement and Pays Homage with a Film and Book

NEW YORK, Dec. 1, 2015 — (PRNewswire) —  Federico Pignatelli della Leonessa, the President of PIER59 STUDIOS and Founder of Art and Fashion Group, recently celebrated the 20th Anniversary of PIER59 STUDIOS with a glamorous Event where 1,500 people from the Fashion and Advertising community participated to preview his Film-Video and Book, The Great Beauty. The publication, which launches worldwide in spring 2016 distributed by the publisher teNeues, showcases original photography that revels the elegant, inciting, and enigmatic beauty of women. The Great Beauty is the first book of its kind to use images taken with a traditional still camera (Hasselblad digital camera) and with stills extracted from a high resolution video-camera, the RED 6K DRAGON. The Film-Video previewed at the event can be viewed at:


The Great Beauty

The Video-Film was produced and directed by Pignatelli as the Book was shot by him as well. The realization of this work was shot in his native town of Rome, Italy, framed by the spectacular 17th century villa that not long ago belonged to the legendary Paul Getty, the richest man in the world at his time. "The film preview of The Great Beauty is a great complement to the book, giving a visual narrative to fantasizing images," said Prince Federico Pignatelli della Leonessa, CEO of Art and Fashion Group and PIER59 STUDIOS, the world's largest and most iconic photo studio complex. "Viewers will breathe images that are inspiring with a dimension of life that is between surreal and fantasy."


At the 20th Anniversary party held in October, The Great Beauty came to life as Federico Pignatelli della Leonessa staged a beautiful white Arabic stallion with a stunning nude model perched atop, superbly holding a large white Falcon, as homage to femininity, elegance and the beauty of nature as showcased in the book.

Federico Pignatelli della Leonessa
Federico Pignatelli della Leonessa began his career in his home country of Italy as a real estate developer and leading financial journalist specializing in international monetary policy before segueing into prominent careers in international finance in Switzerland and London. In 1987, Pignatelli brought his skills as an investment banker to New York. After working as a Managing Director for several major investment banking and brokerage firms including E.F. Hutton, Ladenburg & Thalmann, and Gruntal Co., Pignatelli founded his own international technology based investment-banking firm. After several successful and rewarding years in the investment banking business, Pignatelli decided to follow his enduring passion for photography, leading him to create PIER59 STUDIOS in 1995 by converting a large abandoned Pier hovering on the Hudson River in Manhattan New York. In November of 2014 Pignatelli went on to realizing his new book and the Film-Video The Great Beauty, both of them previewed at the glamorous 20th anniversary event on October 27th of 2015. For more information please visit

Founded in 1995 by Federico Pignatelli della Leonessa and his Art and Fashion Group Corporation, PIER59 STUDIOS is a premier 110,000 square-foot photography and multimedia studio located at the Chelsea Piers in Manhattan, New York City. As the leading photography facility and multimedia complex in the world, the space is equipped with state of the art technologies and can accommodate the full array of needs of the most accomplished and high-profile photographers, designers, advertising agencies and Film-Video production companies. PIER59 STUDIOS features eleven column-free cathedral ceilings studio spaces, including a 6,500 square-feet sound stage for video and commercial projects, fashion run-way shows and high end special events. Nine studios are conceived for both natural and artificial lighting and are equipped with movable retractable walls to allow for full flexibility and modularity of their unique column-less spaces.

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Prince Federico Pignatelli della Leonessa
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