Fans “Find the Force” and Reveal New Star Wars: The Last Jedi Character BB-9E as Force Friday II Gets Underway Around the World

New Star Wars products as well as the Find the Force AR experience can be found around the world at mass and specialty retailers, such as Amazon.com, Kohl’s, Target, Toys “R” Us and Walmart, as well as Disney Store and disneystore.com.

More Star Wars: The Last Jedi product information and photos can be found here. To access video and photo highlights from midnight retail events as they happen around the world, please visit: https://www.epk.tv/view/#/campaign/star-wars-force-friday/

Star Wars fans have already begun posting photos and videos of their Force Friday II experiences, including revealing the new BB-9E droid. Fans in select global markets who use the hashtags #FindtheForce and #Sweepstakes when they post photos or videos featuring Find the Force AR characters on Twitter or Instagram through the Force Friday II weekend can participate in a sweepstakes for the chance to win the ultimate fan experience: tickets to the Star Wars: The Last Jedi premiere in December.*

More information, participating retailers and instructional materials are available at www.starwars.com/findtheforce.

Star Wars: The Last Jedi opens in U.S. theaters on December 15, 2017.

* NO PURCHASE NECESSARY. Enter sweepstakes between August 31, 2017 at 7:00 a.m. Pacific Time (“PT”)/3:00 p.m. British Summer Time (“BST”) and September 4, 2017 at 2:59 a.m. PT/10:59 a.m. BST. Open to legal residents in 50 U.S. + D.C., Canada (excluding Quebec), Australia, United Kingdom, Republic of Ireland, France, South Korea and Chile who are 18+ or the age of majority in their place of residence, whichever is older. Limit 15 entries per person. There is 1 Grand Prize available to be won (ARV: $5754 (AUD)) and 50 Second Prizes to be won. GRAND PRIZE WINNER MUST TRAVEL TO LOS ANGELES, CALIFORNIA, USA ON OR ABOUT DECEMBER 12, 2017. Visit http://au.starwars.com/findtheforce for Official Rules including details on how to enter, additional eligibility requirements, prize descriptions and limitations. Void where prohibited. Sponsor is The Walt Disney Company (Australia) Pty. Limited, Level 5, Chapel Street, South Yarra, Victoria 3141, Australia; Second Prize is a Star Wars prize pack valued at $422 (AUD); draw held on September 6, 2017 at the offices of Thomson Geer, Level 25, 1 O'Connell Street, Sydney, New South Wales 2000 Australia; winners notified by September 8, 2017 and winners details published in The Australian newspaper by September 13, 2017; authorized under NSW Permit No. LTPS/17/17058, ACT Permit No. ACT TP 17/01653 and SA Permit No. T17/1556.

About Disney Consumer Products and Interactive Media

Disney Consumer Products and Interactive Media (DCPI) is the business segment of The Walt Disney Company (NYSE: DIS) that brings our Company’s stories and characters to life through innovative and engaging physical products and digital experiences across more than 100 categories, from toys and t-shirts, to apps, books and console games. DCPI comprises four main lines of business: Global Licensing, Disney Retail, Publishing and Digital Media, and Games, Apps, and Labs. The segment is home to world-class teams of app and game developers, licensing and retail experts, a leading retail business (Disney Store), artists and storytellers, and technologists who inspire imaginations and bring the magic of Disney into the daily lives of families and fans around the world.

About Lucasfilm Ltd.

Lucasfilm Ltd., a wholly-owned subsidiary of The Walt Disney Company, is a global leader in film, television and digital entertainment production. In addition to its motion-picture and television production, the company’s activities include visual effects and audio post-production, cutting-edge digital animation, interactive entertainment software, and the management of the global merchandising activities for its entertainment properties including the legendary STAR WARS and INDIANA JONES franchises. Lucasfilm Ltd. is headquartered in northern California.

Lucasfilm, STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.



Contact:

Disney Consumer Products and Interactive Media
Joss Hastings
818-544-0382
Email Contact
or
Monica Fernandez
818-544-0378
Email Contact



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