GPL Technologies Adds Strategic Fuel to Render Rocket’s Engine

GPL’s IT expertise helps Render Rocket address rapidly growing demand with new, ultra-fast, ultra-scalable rendering infrastructure
LOS ANGELES—August 11, 2011 GPL Technologies (GPL), a leader in the design, deployment and support of IT solutions and pipeline infrastructure for the Media and Entertainment industry today announced that it worked with premier rendering services provider,  Render Rocket, to build out an ultra-fast and ultra-scalable rendering infrastructure to handle explosive demand for the Company’s cloud-based render offerings.  The new infrastructure brings an exponential increase in network performance and vastly scalable storage capacity to Render Rocket’s rendering platform, securing the company’s position as one of the fastest and most advanced cloud rendering services available.

Render Rocket delivers professional-grade rendering power in the cloud to any 3D artist or production team around the globe, without any need for extra hardware or rendering software packages. Having experienced unprecedented demand for its services in the past year, the company turned to GPL to relieve pressure on the existing systems by implementing a more scalable and robust architecture that could handle the growing needs for increased capacity and performance.  GPL was selected for the job because of its expertise in pipeline and infrastructure design, its exceptional relationships with top hardware vendors, and its reputation for delivering outstanding results within budgetary and deadline constraints.

As a full-service technology solutions firm and trusted architect of pipeline infrastructure and IT solutions, GPL quickly identified how Render Rocket’s rapidly growing client base would adversely affect rendering performance and customer satisfaction.  GPL also noted the long-term need for a more flexible and extensible system that could be easily expanded to encompass multiple, geographically distributed sites, and accommodate growth without incurring significant downtime or costly forklift upgrades.

GPL performed an extensive pipeline assessment and provided Render Rocket with a variety of options to enhance existing workflow and assure scalability, reliability, and improved speed while remaining mindful of budgetary concerns and the need to minimize downtime.  After exploring the options presented by GPL , Render Rocket ultimately selected a design blending Force10 Networks’ S50N switches with Isilon X200 clustered storage.  The new architecture brings line-rate network speeds to all render and storage nodes, triples online storage capacity, offers comprehensive fault-tolerance and redundancy, and provides Render Rocket with a clear upgrade path that will enable rapid storage and network resource growth as customer demands increase.

“Our success over the past year has been great, but it has also required us to ensure that that success does not hinder the performance of our service,” said Ruben Perez, CEO of Render Rocket. “We appreciate GPL’s close engagement with our team in designing and deploying a powerful, strategicsolution, and look forward to providing our customers with one of the fastest cloud-based rendering services available. ”
“Render Rocket provides an outstanding service and we are thrilled to be helping them retain their position as the industry leader in cloud-based, self-service rendering,” said Brian Terrell, founder of GPL. “We’re all about providing comprehensive solutions that position our clients for future growth – integrated end-to-end solutions with the best breed of products. Render Rocket is now well-equipped to offer massive rendering power on demand, to help its customers do more faster.
 
About GPL Technologies
GPL Technologies is a full-service technology solutions firm that solves the IT challenges of Media and Entertainment companies while helping them reduce costs and increase productivity. Founded by digital media pipeline expert Brian Terrell in 2003, the company has quickly become a trusted architect of pipeline infrastructure and IT solutions to facilities around the globe. Providing unparalleled customer service, engineering know-how, outstanding pricing and integrated end-to-end solutions featuring best-of-breed products, GPL is lauded for its agile, comprehensive and long-term approach in designing scalable solutions for media and entertainment clients. GPL’s talented team of technology specialists and pipeline engineers provide expertise across multiple industry platforms to assist with 2D and 3D pipeline implementation, custom pipeline software development, render farm management, workstation optimization, broadcast engineering, hardware consulting, internet/network connectivity and security services, firewall management, data backup solutions and more. GPL clients include Origo Film Group, Jump, Legend 3D, Pixomondo, CBS Digital, Render Rocket, Animal Logic, ICO Entertainment and other industry leaders. For more information, visit www.gpltech.com or email  info@gpltech.com.
 
About Render Rocket
Render Rocket began selling remote rendering services to the media and entertainment industry in 2005 with a vision to deliver professional-level rendering power on-demand to any 2D and 3D production team, regardless of its size or location. Today Render Rocket is the leading cloud-based rendering solutions company and offers it's services to 800+ companies in film, post production, visual effects, broadcast, education, industrial design, automotive, architecture, game cinematics and graphic design. It counts among its numerous customers companies such as Nike, Nokia, Superfad, Nickelodeon, Sony Imageworks, Lockheed Martin, THQ, The Antfarm, Picture Mill, NYU, Columbia University and Engine Room. For more information, visit  www.renderrocket.com or email  contact@renderrocket.com.




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