MAXON Computer, Makers of CINEMA 4D, Announces Unprecedented Growth and Market Penetration in 2010; Company’s Most Successful Year to Date

FRIEDRICHSDORF, Germany — (BUSINESS WIRE) — April 20, 2011MAXON Computer, a leading developer of 3D software solutions, announced financial results for the twelve-month period ended 2010. After successfully managing the global crisis year of 2009, MAXON significantly out-performed expectations for 2010, making it the most successful year in company history. An increase in turnover of 37.3% compared to 2009, represents an earnings increase of 23.3% compared to the company’s previously most successful year, 2008.

Uwe Bärtels, Managing Director and co-founder of MAXON, noted, “The standout results are even more significant given that MAXON’s price structure remained practically unchanged last year. MAXON continues to view our customers as partners and strives to anticipate their digital creative experiences. Delivering top-quality products and excellent service at a fair price is a winning combination that is favorably fueling our growth from a product and financial standpoint as we continue into 2011.”

A major factor impacting the trend in revenue growth was the reorganization of the company’s award-winning CINEMA 4D professional 3D software application. The new product portfolio makes it easier for re-sellers and customers to select the product best suited to their needs. MAXON was also able to dramatically increase the number of MAXON Service Agreements (MSA) among its user base. Over a third of all customers now opt for annual licensing, which includes all updates at no extra charge, guaranteed pricing and other valuable benefits.

Over its 25-year history, MAXON has evolved into to a major software developer known for integrating breakthrough technologies into its applications. CINEMA 4D’s excellent price-performance ratio attracted some exciting new customers in 2010, including The Walt Disney Company Shanghai, RAI Radio Televisione Italia, Chanel Moscow, DELL Taipei, Gemeloft Seoul, SKY Italia, TBWA France, Zoom Entertainment Network India and more, adding to their already impressive list of high-profile customers around the globe in the film, broadcast and visualization industries such as Industrial Light & Magic, Walt Disney Imagineering, Disney ABC Cable Networks, NFL Network, Digital Domain, Rhythm and Hues, Sony Pictures Imageworks, MTV, CNN, Warner Bros. Entertainment, Pixar Animation Studios, and many others.

MAXON’s parent company, Nemetschek AG, is encouraged by the company’s operating performance. Ernst Homolka, CEO, Nemetschek AG commented, “MAXON’s record turnover in 2010 is a strong indication that the company’s strategy and groundbreaking technologies will continue to track towards profitability, reflecting positively on Nemetschek’s planned growth for 2011.”

About CINEMA 4D

MAXON CINEMA 4D is a professional 3D software package offering everything needed to create high-end 3D images and animations for film, broadcast, architecture, games, multimedia, design and engineering. Building upon more than two-decades of excellence, CINEMA 4D offers spectacular image quality and an intuitive, easy-to-use interface that puts professional results within reach of artists at all levels of CGI experience. CINEMA 4D delivers speed and productivity by taking advantage of the latest advances in processor technology, and offers configurations tailored to the distinct needs of specialized 3D markets.

About MAXON Computer

Headquartered in Friedrichsdorf, Germany, MAXON Computer is a developer of professional 3D modeling, painting, animation and rendering solutions. MAXON has offices in Germany, USA, United Kingdom, France and Japan. The company will open its fifth international office in Singapore in 2011. MAXON products are sold by re-sellers in over 80 countries and are available directly from the Website. Specially priced learning editions of the company’s software solutions are also made available to educational institutions. To commemorate its 25 years impacting professional motion graphics designers, visual effects artists, architects and others in the creative community, MAXON will stage celebrations around the world throughout 2011. For additional information on MAXON visit www.maxon.net.

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