Director / Photographer Mike Piscitelli Joins Pulse Films USA

NEW YORK NY September 7 - Director/photographer Mike Piscitelli (33) has joined the directorial roster of Pulse Films USA, working from the company's Los Angeles office, announced Cedric Gairard, executive producer of the rapidly expanding London-based trans-media production company.

The San Fernando Valley bred filmmaker’s recent projects included six episodes of Red Bull’s Sound & Vision project and his first Pulse Films' project, the new music video for Van She, "Jamaica."

Red Bull Sound & Vision:
Van She Music Video:

Straight from Jamaica Mike flew to China and the on to Canada to shoot a global print campaign for Y&R client Dell Computers. Since finishing work on his first feature length documentary film, “God Bless Ozzy Osbourne” (2011), Mike has split his time between Los Angeles, New York and Sydney, shooting editorial and advertising work for leading youth brands: Nike, Red Bull, Adidas, the award-winning K-Swiss-Kenny Powers campaign, for Target, Vans, MTV and Vice.

“Mike is truly a Renaissance man whose creativity and talent transcends the media from photography, motion, painting, fashion and music,” said Gairard. “His ability to immerse himself in today’s youth culture and to produce work that speaks to the heart of his generation is the perfect complement to the Pulse Films’ process, which is focused on launching new talent into the high-end commercials arena, producing TV ads, integrated campaigns and brand-funded content.”

“After spending nearly two years living with Ozzy, and almost another year in post, I realized I wanted to get back to collaborating with as many people and projects as possible. The last year has been pretty much nonstop and I’m excited to get to work with Pulse,” said Piscitelli

In his spare time, Piscitelli is either making something, learning how to make something or planning his next adventure. Surfing the tidal bore wave on the Amazon, two weeks in the Utah desert with just a knife and a pancho, riding a bike by himself from San Francisco to Venice, or chartering a boat to find waves in Northern Sumatra.

About Mike Piscitelli

Born in California’s sun-drenched San Fernando Valley Mike Piscitelli dropped out of ninth grade to pursue skateboarding, hardcore music and girls. At 18 he moved to New York and proceeded to shoot editorials for Dazed & Confused, Another and i-D magazines, went on to direct MTV’s SoCal Summer campaign, which earned a coveted Art Directors Club Award. Mike soon found himself directing music videos for Iggy Pop, John Frusciante, Linkin Park and The Walkmen, among others. In 2006 he won Pitchfork Media's "Video of the Year" for Bonnie "Prince" Billy and Matt Sweeny's "Superwolf," and in 2007 was voted one of Print magazine's New Visual Artists.

“I grew up skateboarding in the San Fernando Valley and made my first music zine when I was 14,” says Piscitelli. “I took photos of hardcore bands at shows to learn about photography and design. Instead of taking art classes, he made things – little books of his photos and drawings, keepsakes to give to girls. “I was inspired by other kids, by music, seeing my peers in bands, but also from seeing other people do things and telling myself, ‘I can do that too!’”

About Pulse

Thomas Benski and Marisa Clifford founded Pulse Films, in London, 2005, as a new force in the emerging trans-media creative space. Today, with offives in London, Paris, New York, and Los Angeles, Pulse has become a genre-busting integrated content production company whose projects cross-pollinate between film, TV, advertising and talent management. Pulse has a diverse range of award-winning directors, writers and producers, whose rich portfolios cover advertising, music video, motion graphics, photography, fashion, long and short-form documentary, and feature films.

Pulse regularly works with top talent including stars like: Katy Perry, Blur, Coldplay, Bjork, Take That and Gael Garcia Bernal. Pulse’s most recent film success, Shut Up and Play the Hits, is currently playing across the US, received official selection at Sundance and SXSW and rave reviews on the film festival circuit, and Katy Perry, Part of Me 3D, was a summer music-documentary hit.

The Pulse TV department had a breakout cult hit series, Pineapple Dance Studios, for Sky. The advertising department’s directors are known for their award-winning work for the world’s leading creative agencies, including several accolades at the 2012 Cannes Lions International Festival of Creativity.

Len Stein

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