Small Business 101: The Importance of Learning to Code

NEW YORK, April 22, 2015 — (PRNewswire) — If you are looking to take your established small business to the next level, or if you are preparing to enter the startup world, one skill set that you may consider becoming proficient in is the ability to code. The ability to code and to participate in conversations around programming is indispensable; it allows you to quickly identify and resolve issues and also provides a unique perspective into the content development process.

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While this skill is no longer reserved for the technically-inclined, aspiring small businesses can benefit from understanding the inner workings of their system, provide them with an appreciation for technology, and also introduce them to additional business opportunities. 

Heather Wied, Marketing Director for Pubsoft understands that learning a little code can go a long way, and in her latest article for PR Newswire's Small Business PR Toolkit, Wied offers convenient and cost-effective ways to learn and build these reputable skills.

Blogs offer the convenience of an unstructured way to learn information quickly. You can easily bookmark the page and return when time permits. Depending on the format of the blog, tutorials can help add another dimension to learning.

MOOCs or Massive Open Online Courses are more structured in nature and are aimed at unlimited participation and open access via the web. In addition to offering traditional course materials, many MOOCs provide interactive forums and certificates for course completion.

Free, mixed, and paid services can offer trainings that provide detailed information on the skills that you are trying to build. Wied mentions there is a range in price from free, like the Kahn Academy, to paid like SkillShare or

For further discussion on why the ability to code is an important skill that a small business owner must possess, read Wied's article here:

PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business,  click here. You can receive updates on new Small Business PR Toolkit content by following  @prnsmallbiz on Twitter.

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